Insight
To be effective, research needs to go beyond data gathering. We blend qualitative and quantitative data analysis to find opportunities that meet your organization's needs, fulfill audience requirements, and differentiate you from competitors.
- Ethnography and Profiling
- Behavioral Analytics
- Capabilities and Workflow Audit
- User Experience Benchmarking
Strategy
We're firm believers in "you get what you measure." To create a strategy that can actually be executed, we make sure your roadmap is aligned with specific business goals and organizational capabilities.
- KPI Definition
- Customer Segmentation
- Digital Eco-system Positioning
- Content Strategy
Design & Prototyping
Whether its re-inventing a user experience or making incremental improvements to an existing one, we apply an iterative approach to get to fresh solutions.
- User Interface Modeling
- Visual Language Design
- Proof-of-concept Prototyping
- Design Guidelines and Standards
- Usability Testing
Development
To bring concepts to life, we offer front-end technical implementation.
- XHTML/CSS/XML
- JavaScript & Ajax
- Flash & ActionScript
- Third-party Software Selection
Support
With teams in San Francisco and Asia, we provide cost-effective and process-efficient ways to make regular updates, whether they be simple text changes or more involved user interface improvements.
- Content Publishing
- UI Modifications
- Creative Production
- Analytics and A/B Testing
Program Management
Sometimes the trickiest part about successful design is crossing the finish line. Our seasoned Program Managers are expert at shepherding multi-disciplinary teams through complex design efforts.
- Team Load Balancing
- Initiative Integration
- Collaboration Platforms
- Risk Mitigation